GM Cancels 2009 Style Event
General Motors decided that the 2009 GM Style Event will be cancelled so that they will be able to save themselves close to $15 billion by 2009. The event has been a big hit over the past couple years due to the attendance of popular stars like Jeff Gordon, Carmen Electra, and also well known fashion designers.
GM also used the bright lights and catwalk to show the Camaro Convertible Concept and Corvette ZR1 for the first time. The death of GM Style comes right after the automaker decided to pull its advertising at the Emmy Awards and next year’s Academy Awards broadcast.
GM has been the largest advertiser of the Academy Awards over the past 10 years, with $97.1 million spent on the awards show since 1998. GM will still advertise at the Golden Globes, Grammys, and Country Music Awards in 2009.